Overview: From Passion Project to Premier Pickleball Destination
The goal was simple: build a modern, high-end experience for players of all levels—on and off the court.
In Northwest Houston, a premium six-court pickleball facility has quickly become a hub for both serious players and newcomers. Founded by two brothers who fell back in love with the sport as adults, Supr Pickleball is rooted in passion, purpose, and community. After picking up paddles again a few years ago, they were hooked—and driven to create a space that offered more than just courts.
Today, Supr features a full-service retail shop, lessons, leagues, memberships, and an Advanced Players’ Lounge with comfortable seating, Wi-Fi, and big-screen TVs streaming matches and sports.
The Challenge: A Premium Club Held Back by Basic Software
As the club began to grow, the team quickly ran into limitations with their existing software provider. The user interface was clunky and difficult to navigate. More critically, there was no clean way to integrate scheduling, memberships, or programs into their website.
This lack of flexibility created friction for players and added complexity for staff—holding the business back from delivering the elevated experience they envisioned.
They needed a platform that didn’t just work behind the scenes, but also offered a polished, branded experience that matched their standards onsite.
The Solution: Clean Booking, Smarter Growth
After evaluating alternatives, the team chose Playbypoint for its modern design, ease of use, and powerful integration capabilities. From the start, the software felt intuitive—making tasks like applying discounts, comping first-time visits, and setting up memberships far easier than before. But the real game changer was the ability to create direct links to specific programs, lessons, and memberships—something their previous system simply couldn’t support.
That website integration sealed the deal. It allowed them to tie bookings directly into their digital marketing and streamline the player journey from ad to court.
“Having our own app and direct links to everything—from drop-ins to memberships—has been a game changer,” said one of the founders. “It’s made things smoother for our team and more professional for our players.” Owners, Supr Pickleball”
The Impact
Since switching to Playbypoint, Supr has seen measurable improvements across both operations and the player experience. Staff can now manage promotions and customer accounts with ease, while players enjoy the convenience of a branded mobile app and effortless access to everything the club offers.
Marketing conversions have also improved, thanks to clear, direct sign-up paths. Most importantly, the technology now reflects the caliber of the club itself—clean, efficient, and built with the player in mind.
Playbypoint didn’t just improve their backend—it helped elevate the entire experience.
Products Used:
- Court Reservation Software
- Membership Management
- Branded Website
- Program & League Management
- Pickleball POS
- Custom Website Booking Links
To learn more about Supr, visit their website here.
To learn more about Playbypoint and how we elevate club operations, request a demo today.
